Latest posts

  1. Collaboration is key
  2. Embracing choice helps cut through a crowded market

    Rare diseases are increasingly in the sights of clinicians and the pharmaceutical industry. As scientists uncover the molecular and genetic causes of disease, a rush of new, targeted treatments follows….

  3. Sell, don’t sell – what Aurora decided

    A few months ago, my business partner of 12 years, Claire, and I announced, to our team and clients, and then the outside world, that this agency wasn’t for sale….

  4. Has digital become a headache?

    Has digital become a headache? If you type digital into LinkedIn, you find thousands of different job titles each with the word digital in them. It tells you that more…

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