December was truly a time for family friends and, of course, the much maligned Christmas (panic) shop. Luckily we’ve survived the chaos and come out the other end of the […]

This blog was written by Kelsey Matheson just before she finished her internship at Aurora. She is now back home in the U.S. and we wish her all the very […]

This November ended with people scrambling for discounted goods at major retailers on the newly arrived phenomenon known as ‘Black Friday’. While many were debating whether the name derives from […]

With October now at a close and Halloween 2014 behind us, according to the New York Daily News the most popular costumes of 2014 for the UK, US and Australia […]

As my blog ID suggests, I love ballet, both dancing and watching. Ballet is an art that succeeds on a foundation of science, the shoes are engineering marvels, propelling dancers […]

We are becoming more proactive and empowered in safeguarding our wellbeing and of those who we care for. This is evidenced by the huge advancements we’ve seen in consumer healthcare […]

The NHS is under a lot of pressure from lack of funding, which is causing pressure on NHS staff as demand for care services increase. Eventually this leaves the public […]

While the sun has been shining a little longer this year meaning the all too familiar ‘pull out your jumpers from the bottom, forgotten about drawer’ has been put on […]

 ‘Don’t tell me you’re funny – make me laugh’ A brand is not just what it says it is, it is also the things that it does, but not only […]

First things first – Don’t Panic! We are all experiencing the disruption ushered in by the explosion of the new digital channels and mobile, and FOMO (fear of missing out) […]