Strategic counsel

Aurora supports clients to identify and prioritise challenges that may prevent their product or service from reaching the people it is designed to support. We do this by applying a ‘systems thinking’ approach for mapping out pressure points and opportunities across all parts of the health system.

We look at a range of evidence to understand the beliefs and behaviours of key stakeholders and identify reasons for them to engage at a corporate, franchise or brand level. Central to this engagement is determining a narrative, the evidence required to support this narrative, and the channels required to deliver it. We also help our clients review their internal capabilities to make the best use of their resources.

We deliver strategic counsel via a programme of workshops, brand/operational plan review and analytics support. Our leadership team is always available at the end of the phone, too.

We revel in making a difference for brands and, in turn, the impact it has on healthcare and society as a whole. If you need counsel that will deliver results, then let us know.