Sustaining our commitment to a healthier planet
At Aurora, we believe that healthier people and a healthier planet go hand in hand. That belief drives not only the work we do with clients – helping to shape more sustainable healthcare – but also the actions we take to reduce our own environmental impact as a business.
I’m proud to share that we have now achieved Planet Mark Business Certification for the fifth consecutive year. This is an important milestone on our journey toward net zero, and one that reflects our sustained commitment to measuring, managing and meaningfully reducing our carbon footprint.
What we’ve achieved so far
Through our Planet Mark certification, we track emissions across a broad range of categories aligned with the internationally recognised GHG Protocol, ensuring that our progress is credible, transparent and independently verified.
Here are some highlights from our latest report:
🌍 We have reduced our market-based carbon footprint by 44% compared to the previous year
✈️ Business travel emissions have fallen by 46%, through a mix of changed behaviours and smarter travel choices
♻️Waste emissions are down by an impressive 72%, reflecting better management and improved recycling
📄 We are enhancing data quality and transparency year on year, building the foundations for future reductions
Our Scope 1 and 2 emissions remain at zero, reflecting our use of renewable energy and our London office’s energy-efficient profile. These include emissions we produce directly (like gas heating or company vehicles) and those from purchased electricity.
Currently, 100% of our measured emissions fall within Scope 3 — the indirect emissions that come from our wider value chain, such as business travel, procurement, and employee commuting. This is where we’re now focusing our efforts as we work toward a full organisational carbon footprint and long-term net zero goals.
What this means for us
Achieving our fifth year of Planet Mark certification is something the whole team at Aurora can be proud of. Sustainability is a shared responsibility and every step we take to reduce our impact helps build a healthier future for both people and planet.
Planet Mark certification is more than a badge; it’s a framework for continuous improvement and over the past five years, it has helped us to embed sustainability awareness and action into our day-to-day operations.
Where we go next
Our next steps will include:
📊 Expanding our Scope 3 reporting to capture all material emissions categories
🤝 Continuing to engage employees in our sustainability strategy, ensuring everyone has a role to play
⚙️ Exploring further operational improvements to support our long-term net zero ambitions
🌐 Enhancing collaboration with clients, partners, and suppliers to extend the impact of our sustainability efforts across the value chain
Why this matters
Climate change is a health issue. A more sustainable, resilient planet is key to improving human health and the health sector itself has an essential role to play in driving positive environmental change.
As a healthcare communications agency, we want to be part of that transformation, not only through the work we do with clients but also by taking responsibility for our own footprint and leading by example.
Sustainability is not a one-off project; it’s an ongoing journey. This fifth year of Planet Mark certification marks an important milestone, but we know there is much more to do. We remain committed to progressing further, faster and to contributing positively to both planetary and human health.
